Social Media Marketing for Small Businesses
Hey, Marketer! Well, are you a marketer or a small business owner hidden under the hat of marketer? If you are the latter one, then this article is for you. It explores different facets of social media strategy and management as we know, the power…
5 basic steps for an effective Facebook Ad Campaign
Despite the discussion around Facebook’s declining reach, Facebook Advertising has been popular among B2B and B2C businesses. How is that possible? Well, in the past few years, Facebook’s organic reach has declined. Yet, as per Pew Research Centre, 70% of users log into the Facebook…
Beginner’s Guide on Microsites
What is a Microsite? If you have a business, you need a website- right? Not necessarily, especially when your budget is tight and you’re not sure where to start Microsites are the perfect solution Just dissect the word Microsite as “Micro” and “site” and you…
Are you paying the right price for your website?
WordPress website? Or a Custom-made website? Are you planning to build a website for your business? Then, your website developer might have asked you to choose between a WordPress or a Custom-made website to figure out a quote for you The quoted price is mainly…
Marketing Automation made easy
Imagine not having a day’s long meeting and a huge to do list of sending out emails to score leads, keeping up with the client enquiries, posting blogs, analysing client data for campaigns and the list goes on… Well we love this thought and that’s…
Marketing Tips for Online Businesses
Offer Discounts and Deals to Attract Customers Exclusive deals and promotions are a great marketing strategy which attracts more customers. Market ‘Buy One Get One Free’ offers on your goods or a 10 per cent discount on specific orders to get your customers ‘attention from…
7 Best Tools from Google for Small Businesses
Google has always been an advocate of promoting small businesses. In this article, we show you these must-have tools from Google to improve your online presence. 1) Google My Business: Google My Business is a free and easy-to-use tool for businesses and organizations to manage…