Social Media Marketing for Small Businesses
Hey, Marketer! Well, are you a marketer or a small business owner hidden under the hat of marketer? If you are the latter one, then this article is for you. It explores different facets of social media strategy and management as we know, the power…
5 basic steps for an effective Facebook Ad Campaign
Despite the discussion around Facebook’s declining reach, Facebook Advertising has been popular among B2B and B2C businesses. How is that possible? Well, in the past few years, Facebook’s organic reach has declined. Yet, as per Pew Research Centre, 70% of users log into the Facebook…
Beginner’s Guide on Microsites
What is a Microsite? If you have a business, you need a website- right? Not necessarily, especially when your budget is tight and you’re not sure where to start Microsites are the perfect solution Just dissect the word Microsite as “Micro” and “site” and you…
Are you paying the right price for your website?
WordPress website? Or a Custom-made website? Are you planning to build a website for your business? Then, your website developer might have asked you to choose between a WordPress or a Custom-made website to figure out a quote for you The quoted price is mainly…
Marketing Automation made easy
Imagine not having a day’s long meeting and a huge to do list of sending out emails to score leads, keeping up with the client enquiries, posting blogs, analysing client data for campaigns and the list goes on… Well we love this thought and that’s…
AI in Mobile Apps
Artificial Intelligence is the biggest thing in the world right now, according to Statista by 2025, AI would have a market cap of 85 billion US dollar. What is Artificial Intelligence? Artificial Intelligence is intelligence demonstrated by the machines. Any task that requires human intelligence…
What is the difference between a $500 website and a $5000 website?
Background information Before we answer the above question, let’s see the different kinds of website models that are currently available. Information website Leads Generation website eCommerce website Information Website (Brochure website) Information website does not generate any direct revenue to your business, but it may…
Mobile App Development Life Cycle
At BAM, we have developed a large number of mobile apps successfully following the below strategy. Planning Stage Technical Documentation Prototyping and UI/UX Design App Development Quality Assurance App Publishing and Maintenance Planning Stage: Personnel Involved: Project manager, Marketer, and Business analyst This stage starts…
Do you have the next billion dollar idea? [Part 2/2]
Steps involved in creating a Mobile App – Part 2 Please read the first part of this article from this link. Mobile App Monetisation Once the high-fidelity prototype is ready, the next step is to find a way to monetise the app. There are several…
Do you have the next billion dollar idea? [Part 1/2]
Steps involved in creating a Mobile App – Part 1 A little background The number of mobile app downloads each year has been steadily increasing. By the end of 2022, the number is projected to grow to 258 billion—a 45 per cent increase over a…